Article: Carl Lewis is attempting to weasel his way onto the 4x100 relay team.(Originated from Knight-Ridder Newspapers)

ATLANTA _ This is the dream: Carl Lewis takes the handoff and off he goes, nothing between him and a 10th gold medal but about a hundred meters of hard, fast track. Every step of the way, every meter, every inch, the TV camera follows him. It's with him as he crosses the finish line and becomes just a little bit more immortal.

Soon as the race is over, a director in a trailer somewhere inside Centennial Olympic Stadium snaps his fingers and all across America millions upon millions of viewers see a close up of Carl Lewis smiling, beaming, or, with any luck, crying.

Then Carl waves to the people in the crowd, 80,000 of them screaming his name. He runs over to ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!