Article: A new tradition: Salt Lake City retailers are leveraging private label and convenience foods to differentiate their proteins.(SALT LAKE CITY: Local Market INSIGHTS)

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With one of the fastest growing metropolitan areas in the U.S., Salt Lake City would appear to be a merchandising Mecca.

Known as the "Gateway to the West," the region has 1.2 million residents and is in a state with a young median age (27.1), long life expectancy (77.7), high fertility rate (2.68) and a large number of persons per household (3.13).

A broad and growing cross-section of shoppers often leads to a strong demand for a wide array of proteins.

Yet, despite an expanding consumer base, many Salt Lake City residents--as demonstrated by local meat and deli merchandising initiatives--still cling to their ...

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