Article: Win a world series, raise ticket prices. But, excessively?(ANTHOLOGY)(Boston Red Sox)

JEL L83

The Boston Red Sox celebrated wildly on the field in St. Louis in October 2004, having just completed a sweep of the Cardinals and ending an 86-year World Series championship drought. Prior to the 2004 season, diehard Red Sox fans would have been willing to pay practically anything to see their beloved Red Sox break the "Curse of the Bambino." However, in the spring of 2005, the Red Sox announced ticket prices for the coming season and many fans experienced sticker shock. Ticket prices in Boston climbed 9.3% to a league-high $44.56 (http://money.cnn.com/2005/ 04/04/news/funny/baseball_ticket_prices/). Was the 9.3% increase commensurate with ticket price ...

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