Article: DAIRY EXPO TRULY A WORLDWIDE EVENT.(BUSINESS)

Byline: John F. Oncken

It's called the biggest dairy event in the world. And it no doubt is.

The name World Dairy Expo describes it well because it is truly a worldwide event. And for five days, Tuesday through Saturday, nearly 70,000 people from dozens of countries, 2,500 dairy cattle from North America and 1,600 commercial exhibits will be centered at the Alliant Energy Center.

When the World Food and Agricultural Exposition opened its doors for the first time in 1967, it was anything but famous or worldly. The focus was on food, consumers and high-priced entertainment; dairy cattle and dairy equipment were but a sidelight.

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