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Article: Microsoft opens EMEA Search Technology.
- Article from:
- M2 Presswire
- Article date:
- October 3, 2008
CopyrightCOPYRIGHT 2008 M2 Communications Ltd. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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M2 PRESSWIRE-3 October 2008-OVUM: Microsoft opens EMEA Search Technology(C)1994-2008 M2 COMMUNICATIONS LTD
RDATE:03102008
OVUM COMMENT Mike Davis, senior analyst at Ovum
In its continuing efforts to displace Google as the default Internet search engine, Microsoft has been making incremental improvements to its Live Search offering, and to support this it has created a Search Technology Centre in EMEA to recognise and exploit the differences between the North American and EMEA markets. The company believes that search is still in its infancy and these EMEA initiatives are intended to help it grow more quickly, both in terms of market share and ...