|
|
Article: ABA financial marketing awards: sixty-six entries honored.(MARKETING edge)
- Article from:
- ABA Bank Marketing
- Article date:
- October 1, 2008
CopyrightCOPYRIGHT 2008 Bank Marketing Assn. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Sixty-six entries from banks and marketing agencies have been honored by the 2008 ABA Financial Marketing Awards. The awards were presented in September during the ABA Marketing Conference in Denver.
The competition, which is sponsored by the ABA Marketing Network, recognized outstanding bank marketing creative work in 10 categories: annual reports (for 2006 and 2007); branding; community service; inspirational; financial education; humor, diversity; internal branding; customer retention; and customer acquisition.
More than 325 entries were received for this year's contest. Awards were presented in four bank asset categories, including: banks with assets ...