Article: Tampa Tribune Begins Mobile Advertising Sales Project With Geac VisionShift

VisionShift Attache Will Be Used To Streamline Media General Advertising

 
Activities 

TAMPA, Fla., Sept. 17 /PRNewswire/ -- Geac VisionShift(TM) (GVS), a division of Geac Computers, Inc. (Toronto: GAC) today announced the contract with Media General to license its VisionShift Attache software, part of the VisionShift Newspaper suite of products. Media General decided that the Tampa Tribune would be the first roll-out site for the application.

"We wanted to increase the efficiency of our sales staff and streamline the advertising ad order process," said Brenda Barton, Advertising Information Systems Manager for the Tampa Tribune. ...

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