|
|
Article: Thermoplastics, thermosets.
- Article from:
- Plastics Engineering
- Article date:
- August 1, 1996
- Author:
CopyrightCOPYRIGHT 1996 Society of Plastics Engineers, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
Thermoplastics have long benefited from aggressive marketing that has promoted their many attributes and portrayed their colorful image. Thermosets, by contrast, have usually been viewed as hardworking but unexciting, reliably doing tough jobs, most often in the shadows.
TIME FOR A CHANGE
"It's time that the thermosets broke out of their 'plain sister' tradition," says Michael Sepe, technical director, Dickten & Masch Mfg. Co., a custom molder of both thermosets and thermoplastics. "The days when a material supplier made the sale strongly aided by an effective marketing plan are giving way to a more demanding market, where the ability to demonstrate ...