|
|
Article: IDEAS Helps Grand Bahama Island Launch New Brand.
- Article from:
- Business Wire
- Article date:
- October 22, 2008
CopyrightCOPYRIGHT 2008 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
LAKE BUENA VISTA, Fla. -- In preparation for Grand Bahama Island launching its new brand to the worldwide public, i.d.e.a.s. has completed the roll-out of The Grand Life Enculturation Toolkit which includes an eLearning component and a face-to-face classroom experience for all employees and residents of Grand Bahama Island.
"We're delighted to reintroduce the Grand Bahamians to their island through interactive storytelling," noted Kelly Pounds, VP, i.d.e.a.s. Learning. "Appreciation and pride of what they have to offer their guests is critical to their tourism business."
The Grand Bahama Island Tourism Board, in conjunction with The Bahamas Ministry of ...