Track 'n Trail of El Dorado Hills, CA, bought Overland Trading Co of Westford, MA, to increase its New England base. Track 'n Trail will add the 34 Overland stores to its 94 units to become a $85 million company. This should increase Track 'n Trail's status with both vendors and consumers. The firm opened 16 stores in 1996 and plans to grow to 500 stores in the next eight years.
EL DORADO HILLS, Calif. -- The biggest dealer of rugged outdoor footwear is even larger after a strategic acquisition.
Track'n Trail, based here, bought Westford, Mass.-based Overland Trading Co., for an undisclosed sum last week. By purchasing Overland's 34 stores, Track 'n Trail, with 94 units in 22 ...