Article: Chicago Auto Show Teams With Pepsi for Discount Tickets.

In a consumer promotion gear heads will love, the Chicago Auto Show has teamed up with Pepsi to give a $5 discount for weekday tickets to the nation's biggest automotive exposition. More than 20 million cans of Pepsi will be stocked into greater Chicagoland, and selected Indiana and Wisconsin retailers bearing a promotional "coupon" entitling the bearer to enter the show on weekdays only with a $5 discount off the full admission price (see also Chicago Auto Show).

"This is huge for auto show fans," said Chicago Auto Show Chairman Mark Scarpelli. "Not only will they get a nice discount ticket for the show, but they'll also get to enjoy a Pepsi -- and you've got to ...

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