Article: Canadian Club[R] Whisky Takes to the Court with New Lounge at the Palace of Auburn Hills, Home of the Detroit Pistons.

Ribbon Cutting Signals Opening of First Canadian Club Branded Lounge

DEERFIELD, Ill. -- Beam Global Spirits & Wine, Inc. [Fortune Brands, Inc. (NYSE:FO)], a global leader in premium spirits, and Canadian Club[R] Canadian whisky (CC[TM]), one of the world's leading Canadian whiskies, unveiled a newly branded 4,000 square-foot Terrace at The Palace of Auburn Hills, home of the Detroit Pistons[R] basketball team. The classically masculine Canadian Club Terrace, located at the east entrance concourse level, is the ultimate place to host guests and will be open to all ticket holders for Palace events.

The Canadian Club Terrace features imagery from the ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!