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Article: Consumers Prefer Cyber Monday to Black Friday.
- Article from:
- Business Wire
- Article date:
- November 24, 2008
CopyrightCOPYRIGHT 2008 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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--Survey Reveals: Consumers Get Results on Cyber Monday--
LOS ANGELES -- While many consumers (42%) think of Cyber Monday, the Monday after Thanksgiving, as an online memory-jogger to kick-start their holiday shopping plans, this year many shoppers are viewing Cyber Monday through the lens of a Click 'n' Save Day. In fact, more than 8 out of 10 shoppers will be on the look-out for discounts, 69% will be searching for free shipping, 53% will scour the web for one-day promotions and 32% will keep their eyes open for buy-one-get-one-free promotions, according to Shopzilla[R]. Cyber Monday has become so famous for its good deals that many consumers prefer waiting ...