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Article: Research and Markets: Social Media Marketing: An Hour a Day Offers Practical, How-to Advice for Understanding Social Media, Developing a Social Media Marketing Strategy.
- Article from:
- Business Wire
- Article date:
- December 15, 2008
CopyrightCOPYRIGHT 2008 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/403c15/social_media_marke) has announced the addition of John Wiley and Sons Ltd's new report "Social Media Marketing: An Hour a Day" to their offering.
Written by a social media marketing expert, this book eschews theoretical surveys of social media marketing to focus on practical, how-to advice for understanding social media, developing a social media marketing strategy, implementing the campaign, and then measuring results.
Part I of the book lays the foundation for social media marketing with a quick survey of the current landscape.
Part II helps readers ...