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Article: Rupert's death star: the media baron's $1 billion deal with EchoStar heats up satellite TV's battle against cable.(Rupert Murdoch)
- Article from:
- Newsweek
- Article date:
- March 10, 1997
- Author:
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The media baron's $1 billion deal with EchoStar heats up satellite TV's battle against cable
LAST MONTH RUPERT MURDOCH'S Twentieth Century Fox studio rereleased "Star Wars," the intergalactic action-adventure film. And last week Murdoch did a little Darth Vader act of his own. Feet firmly planted on Earth, the space-age buccaneer detailed his brazen strategy to accelerate and escalate his long-planned attack on the U.S. cable industry. In a lightning $1 billion strike, Murdoch had acquired control of EchoStar, a fledgling satellite TV company, and combined it with his own yet-to-be-launched venture. The Murdoch mission: nothing less than supplanting Big Cable in ...