|
|
Article: Research and Markets: Bottled Water in the United States 2008 Reveals How Bottled Water Can Reinvent Itself Through Weight Loss Beverage Positioning in Comparison to Other Beverages.
- Article from:
- Business Wire
- Article date:
- January 13, 2009
CopyrightCOPYRIGHT 2009 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
|
DUBLIN, Ireland -- Research and Markets(http://www.researchandmarkets.com/research/7c70df/bottled_water_in_t) has announced the addition of the "Bottled Water in the United States 2008" report to their offering.
This report explores the bottled water category and provides insights-going beyond discussing segments, brand performance, and current trends to growing the consumer base and increasing frequency of purchase from current consumers.
Specifically, the highlights of analysis in the report include:
* How the deteriorating economy and growing backlash against bottled water is influencing the category
* What role women play in driving ...