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Article: Generator Research offers Compelling Vision for Music Industry: System V.
- Article from:
- Business Wire
- Article date:
- January 21, 2009
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LONDON -- With the CD now in long-term decline the music industry's future lies in making a success out of digital distribution but in spite of having tried a range of licensing strategies digital revenues are still not growing fast enough to compensate for what is being lost as CD revenues fall.
"We are saddened that despite its best efforts, the music industry has been unable to successfully manage the transition to digital and so we have taken the highly unusual step of spelling out in detail how the problem could be solved. The solution requires the creation of a new global platform, which we've called System V," says Andrew Sheehy, head of research at ...