Article: 5 ways to raise your transaction size: plus tips for increasing your customer counts.(TRANSACTION SIZE)

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When the economy and housing market are slumping, it becomes even more critical for home improvement retailers to take proactive steps to keep sales and profits moving in the right direction.

HIGH-PERFORMANCE RETAILERS ALREADY know the secrets to running a high-profit operation. They keep expenses under control, keep their stores looking fresh, find ways to raise margins and make sure employees are well-trained. They also understand all those actions are fruitless without one important element--customers.

High-profit operators know their success depends on attracting customers to their stores and getting them to return ...

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