Article: Confidence in conferences; THINK NORTH EAST FIRST North motor magnate leads by example.(Features)

Byline: Rob Pattinson

MOTOR magnate Sir Peter Vardy has said our bid to help the region out of economic hardship needs businesses to join families in buying North East first.

Speaking last night the car magnate urged local companies to use every opportunity to reinvest in the region's economy.

And the entrepreneur showed his readiness to lead by example, revealing his Vardy Group's annual conference for 800 staff has just been booked at The Sage Gateshead.

As part of our Think North East England First campaign, Sir Peter has called on ...

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