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Article: Petersen Publishing Announces Expansion of Motor Trend Titles
- Article from:
- PR Newswire
- Article date:
- April 15, 1997
CopyrightCOPYRIGHT 1997 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Flagship Publication Announces One Million in Circulation;
Title Displays Dramatic Increases and Prompts Marketing Growth
LOS ANGELES, April 15 /PRNewswire/ -- Publishers of Petersen Publishing's flagship magazine MOTOR TREND, announced that they will capitalize on the publication's increased popularity through the exploration of a variety of new marketing opportunities. Plans include the expansion of the monthly title, as well as the addition of related supplemental titles bearing the MOTOR TREND name, which are already in developmental stages. The announcement was inspired by the April 1997 issue reaching an all-time gross advertising ...
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Article: Petersen Publishing Company, L.L.C. Reports ...
PR Newswire;
January 22, 1997 ;
700+ words
... ... million or 8.3%. Petersen Publishing also showed a 5 ... in cash on hand. Petersen Publishing Company, L.L ... magazines, including Motor Trend, 'Teen, Hot Rod ... management. SOURCE Petersen Publishing Company, L.L ...
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