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Article: The terminal case for self-promotion. (futurist Michael Bloomberg)
- Article from:
- Crain's New York Business
- Article date:
- March 31, 1997
- Author:
CopyrightCOPYRIGHT 1997 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Michael Bloomberg is not shy. How could he be? Would an introvert have thought to slap his name on a computer terminal that delivers sophisticated financial data to subscribers, a machine that sits on some 75,000 desks and is known as "The Bloomberg"?
Would a modest sort have founded, and named for himself, a news service, a radio network and a television channel that have more conventional news organizations looking nervously over their shoulders? Would a shrinking violet have complained loudly about the management of Salomon Brothers when he ran a trading department there, a move that got him tossed out, albeit with the millions he used to start Bloomberg L.P.?
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