Article: What Small Business Owners Want to Hear from Their Bank During the Financial Crisis.(Report)

The current credit crisis is altering the landscape of the U.S. financial services industry and tightening the availability of credit to businesses large and small. A new report from Barlow Research Associates, Inc. (www.BarlowResearch.com) reveals the recent experiences of small business owners as well as the expectations they have for their bankers. High performing bankers will proactively initiate candid conversations with their small business customers, explaining their institutionEs financial situation and lending criteria. This is the time to cement relationships with customers.

This new In-Depth Report: What Small Business Owners Want to Hear from Their ...

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