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Article: Burger King Corp. launches exclusive summer blockbuster promotion.
- Article from:
- Business Wire
- Article date:
- May 16, 1997
CopyrightCOPYRIGHT 1997 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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MIAMI--(BUSINESS WIRE)--May 16, 1997--
The Lost World: Jurassic Park(tm) comes alive
at Burger King(r) restaurants
This summer, Burger King Corp. has launched an exclusive two-tier promotion with The Lost World: Jurassic Park(tm) and The Land Before Time(tm). As part of the promotion, Burger King(r) restaurants will offer exclusive wristwatches and premium items respectively.
Burger King Corp.'s promotion with Universal Pictures and Amblin Entertainment's The Lost World: Jurassic Park(tm), the sequel to the huge box office hit Jurassic Park(tm), is a six week promotion beginning May 19, 1997 that ...