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Article: Research and Markets: Vacation Rental Marketplace: Poised for Change.
- Article from:
- Business Wire
- Article date:
- February 27, 2009
CopyrightCOPYRIGHT 2009 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/research/2170e0/vacation_rental_ma) has announced the addition of the "Vacation Rental Marketplace: Poised for Change" report to their offering.
Large, complex, fragmented, long understudied and definitely underestimated, the U.S. vacation rental market is poised for change.
Vacation rentals represent a more than $24 billion opportunity in the U.S. - that's more than one fifth of all hotel room revenue and 8% of the total U.S. travel market. And vacation rental consumers are a market to covet. They're well-off, well-educated, and they travel - a lot. Nine in 10 take at least four ...