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Article: Improving the product development process.
- Article from:
- Industrial Management
- Article date:
- March 1, 1997
- Author:
CopyrightCOPYRIGHT 1997 Institute of Industrial Engineers, Inc. (IIE). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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The product development process is becoming increasingly important in industry today. As product development process time and costs increase, the likelihood of quickly conquering the market decreases. The removal of international trade barriers is effectively increasing the number of potential competitors, and the demand for quality, cost, and scheduling efficiencies during product development is higher than ever.
In order to remain competitive, beating the competition to the marketplace is not enough. Companies must also plan and balance the product development process. Even under ideal conditions in a non-competitive environment, poor planning and an unbalanced ...