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Article: Lead Dog Stats signs licensing, co-branding agreement with The Sporting News Online.
- Article from:
- Business Wire
- Article date:
- June 19, 1997
CopyrightCOPYRIGHT 1997 Business Wire. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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SEATTLE--(BUSINESS WIRE)--June 19, 1997--Lead Dog Stats, a free, Internet-based service which uses push technology to offer fans -- particularly fantasy league team owners -- unprecedented ability to manipulate and analyze sports statistics, has signed a non-exclusive licensing and co-branding agreement with The Sporting News Online, the companies have announced.
Under the agreement, The Sporting News Online will distribute a co-branded version of Lead Dog Stats' software from its Web site at www.sportingnews.com . The Sporting News Online will maintain a fixed "Download the TSN Edition of Lead Dog Stats Now" button or click- through text as part of its ...