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Article: Voula Singer creates a Christmas basket. (owner of Ask It Basket Boutique)
- Article from:
- Gifts & Decorative Accessories
- Article date:
- July 1, 1997
- Author:
CopyrightCOPYRIGHT 1997 Reed Business Information, Inc. (US). This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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She was an interior designer for 22 years, then a part-time receptionist for a pediatrician for the next eight. Now, she is the president, designer and owner of Ask It Basket Boutique. Located in Potomac, Md., Voula Singer started her home-based custom basket business in July of 1992 to the tune of slow sales and low profit. But with the passage of time, she established a good reputation and customers started coming back time and again. Today, Singer is a knowledgeable pro within the gift basket industry and she has some words of enlightenment for those starting out.
"I first encountered gift baskets in Indianapolis some years ago, and I thought it was a great ...