Article: 'Where the Action Is': Dick Clack's precursor to music video.

From 28 June 1965 to 31 March 1967 many American teenagers rushed home from school to watch Where the Action Is, a weekday ABC-TV program produced by Dick Clark Productions. The show aired at 3:30 p.m. central time and began with Freddy Cannon's song "Action": "Oh, baby, come on, let me take you where the action is/ . . . It's so neat to meet your baby where the action is."

For a half-hour, guest artists (usually two) lip-synched their hits and a somewhat changeable roster of inhouse regulars mimed cover versions of popular hits. Between numbers, the voice-over of Dick Clark, already the world's oldest teenager, gave the program continuity.

Action, as Clark ...

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