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Article: Kenny Chesney to Appear in a Corona 'Encore'.

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PR Newswire
Article date:
April 2, 2009
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Corona Extra Returns to the Road and TV Screens with Country Music Superstar

CHICAGO, April 2 /PRNewswire-FirstCall/ -- Corona Extra, the number one imported beer in the U.S., is kicking off its second tour with country music star Kenny Chesney with a new TV commercial, "Encore." The official sponsor of Chesney's 2009 "Sun City Carnival Tour," Corona's marketing partnership with Chesney keeps both brands in the sun.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090402/NY93628 )

"Corona and Kenny Chesney capture the essence that both brands live by -- the vacation mindset and relaxed, unadorned simplicity. And this is something most people are ...

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