Article: Bell Atlantic Name, Logo Debut in Northeast.

NEW YORK--(BUSINESS WIRE)--Sept. 8, 1997

Customers to Start Seeing Name Change

From NYNEX to Bell Atlantic on Bills, Buildings

The Bell Atlantic name and logo soon will begin appearing throughout the Northeast, as the company replaces the NYNEX name on everything from buildings to trucks to telephone bills.

Bell Atlantic and NYNEX last month completed a $25.6 billion merger, creating the nation's second-largest communications company. To tell customers in New York and New England about the change, Bell Atlantic kicks off an advertising campaign in prime time tonight, Sept. 8. Note: See accompanying release on ...

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