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Article: Therative Chooses Euro RSCG Worldwide PR to Showcase Acne Clearing Device.
- Article from:
- Health & Beauty Close-Up
- Article date:
- February 4, 2009
CopyrightCOPYRIGHT 2009 Close-Up Media, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Therative, Inc., a company engaged in developing advanced skin care products and solutions for consumers, has selected New York-based Euro RSCG Worldwide PR to provide strategic public relations support for Therative's launch product, the ThermaClear Acne Clearing Device.
Euro RSCG PR was awarded the business after a competitive agency search.
According to company officials, Euro RSCG PR will develop and implement brand-building strategies to support consumer and professional outreach in a range of media and develop communications initiatives to maximize exposure for ThermaClear's channel partnerships.
"Euro RSCG ...