Article: Auto Insurers Drive to World Wide Web for New Customers.(Originated from Contra Costa Times, Walnut Creek, Calif.)

Sep. 16--A Bay Area company trying to steer more auto insurance sales to the Internet moved into the industry's fast lane Monday by enlisting the nation's largest carrier in a computer-driven price-quoting service.

State Farm Insurance will field applications from California and 46 other states through a steadily expanding electronic emporium set up by InsWeb, a San Mateo-based company that opened its first East Bay office in San Ramon on Monday to help carry out its ambitious plans.

Bloomington, Ill.-based State Farm joins four other auto insurers that process applications submitted on InsWeb's Internet site and provide price quotes within a ...

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