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Article: Quantcast Introduces Groundbreaking Online-Advertising Service.
- Article from:
- PRWeb
- Article date:
- April 13, 2009
CopyrightCOPYRIGHT 2009 COMTEX News Network, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Apr 13, 2009 (PRWeb.com via COMTEX) -- Quantcast (http://www.quantcast.com/) today announced the launch of Quantcast Marketer, providing advertisers with a revolutionary solution that generates insights from online consumer interactions associated with their brand and greatly improves their ability to pursue Web-wide audience-based media planning and buying.
The free service, which was previously available in private beta to over 40 top marketers, allows marketers to tag and directly-measure all Web-based media they control - ad campaign impressions, search activity, brand web site content and specific purchase or conversion events. Going beyond raw impression ...