Article: SWOT analysis: an instrument for writing center strategic planning.(strengths, weaknesses, opportunities, and threats)

Writing centers' generally good reputations with students, faculties, and administrators can only do so much to attract critical resources, especially in under-funded state colleges and universities. Strategic planning can help to articulate needs and justify resource requests, addressing potential shortfalls in discretionary budgets, space, and technology. Good strategic planning, however, requires good grounding in the actual strengths and weaknesses of writing centers, their student writers, and their staffs. In other words, good strategic planning requires good instruments for writing center self-evaluation.

In their book, Organizational Diagnosis and ...

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