Article: Lifetime innovates to stay viable in slump.(News)(Lifetime Products Inc. )

Byline: Steve Toloken

Like many businesses, American blow molder Lifetime Products Inc. sees innovation as vital to its future.

But Lifetime, which says it's the world's largest maker of blow molded polyethylene table tops, basketball sets and storage sheds, is also in the midst of a significant international expansion aimed at giving it better low-cost production capacity and factories closer to emerging markets.

It opened a new blow molding facility in China in September, replacing an older plant there, and plans a smaller blow molding factory in Mexico within the next year.

Lifetime President Richard Hendrickson, during a recent ...

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