Article: Feeling energetic: efficiency is a big concern for air purifier makers as costs continue to soar.(HEALTHY HOME REPORT)

OVER THE PAST FEW YEARS, ENERGY-efficiency concerns have been largely associated with electricity-sapping major appliances. But as energy costs continue to soar, these concerns have trickled down to the air purifier segment.

While air purifiers run on considerably less electricity than large appliances, consumers are becoming more conscious of their energy efficiency because they tend to be used on a 24-hour, year-round basis. Manufacturers are responding to this with a focus on Energy Star-qualified units.

"Energy is becoming more top of mind for anything with a cord," said Chan Tinkle, Blueair's vice president of sales and marketing.

Blueair ...

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