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Article: Holiday Hospitality Enters Extended-Stay Market With Staybridge Suites By Holiday Inn
- Article from:
- PR Newswire
- Article date:
- October 14, 1997
CopyrightCOPYRIGHT 1997 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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ATLANTA, Oct. 14 /PRNewswire/ -- Holiday Hospitality (formerly recognized as Holiday Inn Worldwide) announced today that it will enter the extended-stay market with the introduction of the industry's first global extended-stay brand, Staybridge Suites(sm) by Holiday Inn.
Backed by its parent company, Bass PLC, Holiday Hospitality will break ground on its first Staybridge Suites property in the U.S. by year's end, and plans to have 200 franchised and owned locations with a total of 21,000 suites worldwide by 2002. Initial global opportunities include the United Kingdom, France, Germany, Mexico and Canada, with Asia Pacific and emerging markets further down the ...