Article: Palm Pre Aims at the iPhone, iSuppli Preliminary Cost Analysis Reveals.

M2 PRESSWIRE-30 April 2009-iSuppli Corporation: Palm Pre Aims at the iPhone, iSuppli Preliminary Cost Analysis Reveals(C)1994-2009 M2 COMMUNICATIONS LTD

RDATE:29042009

El Segundo, Calif. -- Palm Inc. is aiming high with its new Pre, a smart phone that rival's Apple Inc.'s iPhone in terms of slickness-and in terms of hardware features-according to a virtual teardown conducted by iSuppli Corp.

The Palm Pre carries a materials cost of $137.83 and a combined total projected Bill-of-Materials (BOM) of $170.02 which includes hardware, manufacturing and software and IP licensing costs, according to an estimate from iSuppli. Since the Pre is not yet ...

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