Article: Natural foods store uses 'organic' training approach.(Success Stories)

Byline: Todd Hudson

Whenever I'm in Portland, Ore., my favorite place to shop is a natural foods chain called New Seasons Market. The produce is fresh. The selection is great. But what really sets them apart from every other grocery store is their top-notch customer service.

At New Seasons, there's always an employee nearby to cheerfully answer a question or help me find an item. It's not just at one store. It's at all nine of them.

New Seasons employs 1,700 people. Having run operations for decades myself, I know you don't get such consistent high performance by accident. What's their secret? I wondered. Could it have anything to do with ...

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