Article: Can platinum equity turn newspapers into gold? Firm hopes to make San Diego paper a profitable publication.(INVESTMENT)(San Diego Union-Tribune)

Platinum Equity LLC likes to buy companies in troubled industries, so its purchase of the San Diego Union-Tribune newspaper should make perfect sense. But the question is whether one private equity firm can change the failing business model of daily papers.

Announcement of the Union-Tribune acquisition came within weeks of disclosures that Tribune Co., owner of the Los Angeles Times, had entered bankruptcy; Denver's Rocky Mountain News would cease publication after 149 years; Hearst Corp. was contemplating closure of the San Francisco Chronicle; and the Seattle Post-Intelligencer would end its 146-year run in print. Leveraged buyouts of the Minneapolis Star ...

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