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Article: easyCar.com opens new mobile phone car hire service.

Article from:
M2 Presswire
Article date:
May 5, 2009
Copyright

M2 PRESSWIRE-5 May 2009-easycar: easyCar.com opens new mobile phone car hire service(C)1994-2009 M2 COMMUNICATIONS LTD

RDATE:05052009

easyCar.com has developed a bespoke transactional mobile phone platform to broaden their digital distribution strategy.

The move follows a review of the car hire company's distribution channels, which has shown an increasing number of easyCar customers accessing easyCar.com from their mobiles, and has the potential to broaden customer accessibility to the easyCar.com car hire site.

Bill Jones, CEO of easyCar, said "we want all our car hire customers to have a great online experience, just taking your ...

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