Article: 2K Play Gets the Party Started with Birthday Party Bash Exclusively for Wii[TM] - Just Add Kids & Cake!

Duncan Hines[R], Party City[R] and Evite[R] Help Throw the Ultimate Home Party Experience

NEW YORK -- 2K Play, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced Birthday Party Bash, an innovative game exclusively for the Wii[TM] system from Nintendo that will transform living rooms across the nation into "Party Central" beginning July 14. Birthday Party Bash gives savvy moms and dads a complete "Party-in-a-Box", including themed games, invitations, money-saving coupons and a how-to guide to throw the best next generation birthday party for their kids.

"Getting older is about to become a lot more fun," said Steve ...

Related newspaper, magazine, and journal articles:

 
 
Newsweek Harper's Magazine The Washington Post Chicago Tribune Crain's Chicago Business PRNewswire Pediatric News The Nation Advertising Age The Economist (US) A FREE trial gives you access to over 80 million articles! Access over 6,500 publications with a FREE trial!