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Article: Upscale store wars. (competition between Neiman Marcus, Sasks Fifth Avenue and Barneys New York stores in Beverly Hills, CA)
- Article from:
- Los Angeles Business Journal
- Article date:
- September 15, 1997
- Author:
CopyrightCOPYRIGHT 1997 CBJ, L.P. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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BARNEYS, SAKS AND NEIMANS BATTLE IN BEVERLY HILLS
It might be all that Wall Street money, or the arrival of New York's glitziest department store, but the poodle and parcel set in Beverly Hills has never seen a honer shopping scene.
The result is a three-way battle between department store titans Neiman Marcus, Saks Fifth Avenue and the newest arrival, Barneys New York.
"Barneys has definitely spruced up the neighborhood; it has shaken things up," said Howard Ruben, a partner at fashion industry P.R. agency Ruben/Rottman & Co. "There were a lot of cobwebs there before."
Barneys touched down on Wilshire Boulevard, near the intersection of ...