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Article: Nickelodeon/Viacom Consumer Products and Nooka Inc. Partner on Limited-Edition High-End Wristwatches Featuring SpongeBob SquarePants.

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PR Newswire
Article date:
May 11, 2009
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Nooka Joins the Porous Pal's 10th Anniversary Celebration Just in the 'Nick' of Time

NEW YORK, May 11 /PRNewswire/ -- Nickelodeon/Viacom Consumer Products (NVCP) and fashion design brand Nooka Inc. have partnered to create a line of limited-edition, high-end wristwatches inspired by SpongeBob SquarePants. In honor of the pop-culture icon's 10th anniversary celebration this year, Nooka has created two limited-edition timepieces featuring graphics and colors inspired by SpongeBob and "Bikini Bottom," with additional collaborations to be released throughout 2009 and 2010.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090511/NY14599 )

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