Article: Ralphs Grocery Company Forms Unique Partnership With New Energy Ventures to Profit from Energy Deregulation

LOS ANGELES, Nov. 13 /PRNewswire/ -- Ralphs Grocery Company, capping a year-long review of its energy supply options, has chosen New Energy Ventures as its full-service energy partner in the deregulated electricity market that will open in California January 1, 1998.

Ralphs is the largest supermarket operator in Southern California, with 344 retail stores as well as distribution and food processing centers that require large amounts of electricity to operate refrigeration equipment, pumps, fans, and processing equipment.

"With tens of millions of dollars a year in electricity bills in our California stores, it is essential that we maximize our ...

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