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Article: Dick Clark: rock-based business at a waltz tempo.
- Article from:
- Los Angeles Business Journal
- Article date:
- November 3, 1997
- Author:
CopyrightCOPYRIGHT 1997 CBJ, L.P. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Every morning, Dick Clark steps into a van for the 45-minute ride from his home in Malibu to the ivy-covered headquarters of Dick Clark Productions Inc. in Burbank.
Compared to the flashier sports cars and Land Rovers driven by many of his peers in Hollywood, the family-style van driven by Clark is a mite pedestrian - at least by outward appearances.
But the non-descript exterior masks a high-tech interior outfitted with a TV monitor, videotape player, cell phones, chairs and other gear that allows Clark to work while he is chauffered to Burbank.
"It's a mobile office." Clark said.
In a way, the van is a bit like the entertainment company Clark ...