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Article: National Advertising Review Board Rules on AT&T Advertising
- Article from:
- PR Newswire
- Article date:
- December 2, 1997
CopyrightCOPYRIGHT 1997 PR Newswire Association LLC. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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NEW YORK, Dec. 2 /PRNewswire/ -- A panel of the National Advertising Review Board (NARB) has recommended that AT&T Corp. (NYSE: T) ("AT&T") modify television and print advertising for its Web Hosting Services to eliminate the implication that AT&T has the most powerful Internet network. The NARB decision upholds a September 19, 1997 case decision by the National Advertising Division (NAD) of the Council of Better Business Bureaus, Inc. in which NAD recommended that AT&T clarify that its claim "most powerful network in the world" is a reference to AT&T's telecommunications services and not an "Internet network." AT&T disagrees with the NARB, but has indicated that out ...