Article: European buyers value in-house brokers during recession; Direct market access, revenue generation seen as advantages.

Byline: MICHAEL BRADFORD

European insurance buyers with in-house brokers say those operations are particularly important service providers at a time when their parent companies need as few distractions as possible.

In-house brokers, or "captive'' brokers, provide their owners with much the same services as external brokers. In addition, however, they can provide revenue for their parent companies and provide a more direct link to insurers, according to several sources.

And as the global financial turmoil increasingly has demanded the attention of corporate management, a smooth-running brokerage unit that can generate revenue while managing ...

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