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Article: Businesses take aim at eco-conscious consumers; Big-box stores lead strong push to promote products.
- Article from:
- Crain's Cleveland Business
- Article date:
- May 26, 2008
CopyrightCOPYRIGHT 2008 Crain Communications, Inc. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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Byline: JOHN BOOTH
Green seems to be on consumers' brains.
More than three-quarters of 2,077 respondents to an April 2008 survey by Findlay-based mystery shopping firm Corporate Research International said they had undertaken some energy-saving or environmentally friendly practices at home, ranging from turning lights off more frequently to recycling plastic grocery bags.
And businesses big and small are trying to turn that consumer intent into bottom-line retail success.
Aurora-based TCP Inc., which makes and sells energy-saving compact fluorescent light bulbs, has long been tying its corporate brand to energy conservation and ...
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Article: Planet Green Announces World Class Board of ...
PR Newswire;
February 26, 2008 ;
700+ words
... ... Md., Feb. 26 /PRNewswire/ -- Planet Green, Discovery Communications' global ... environmental advocacy, government and media. Planet Green President and General Manager Eileen ... it comes to our Board of Advisors, Planet Green is standing on the shoulders of giants ...
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