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Article: World Floor Covering Association offers retail members extra level of credibility with consumers.(Who to Watch In 2009: WFCA)
- Article from:
- National Floor Trends
- Article date:
- January 1, 2009
- Author:
CopyrightCOPYRIGHT 2009 BNP Media. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan. All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)
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WFCA Consumer Campaign Continues to Reach Millions Across the Country; WFCA.ORG Traffic and Retail Member Store Visits at All Time High
The World Floor Covering Association (WFCA), the floor covering industry's largest advocacy organization representing floor covering retailers, contractors and allied service providers throughout North America, has designed the perfect formula to reach consumers in the market for new flooring. The combination of an award-winning consumer website, a highly successful national ad campaign, the launch of a new nationally distributed consumer magazine under the Better Homes & Gardens banner and an aggressive public relations program ...